Difference between revisions of "A molestar a otro lado (Guatemala)"

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A molestar a otro lado (Guatemala) (view source)

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In Guatemala, the M-banking industry has been generally ignored by the government and thus, unregulated. The lack of regulation has allowed firms in this industry to compete with each other. Hence, since competition is increasing, firms within the M-banking industry recognize that ignoring the needs of over sixty percent of the population is not feasible or desirable if they want to remain in business. Hence, for the first time in Guatemalan history, the practice of ''a molestar a otro lado'' is being dismantled one small brick at a time. As domestic compete against foreign firms that dominate M-banking in Guatemalathey being to realize that the practice of maintaining the custom of ''a molestar a otro lado'' will negatively impact their long-term success.  
In Guatemala, the M-banking industry has been generally ignored by the government and thus, unregulated. The lack of regulation has allowed firms in this industry to compete with each other. Hence, since competition is increasing, firms within the M-banking industry recognize that ignoring the needs of over sixty percent of the population is not feasible or desirable if they want to remain in business. Hence, for the first time in Guatemalan history, the practice of ''a molestar a otro lado'' is being dismantled one small brick at a time. As domestic compete against foreign firms that dominate M-banking in Guatemalathey being to realize that the practice of maintaining the custom of ''a molestar a otro lado'' will negatively impact their long-term success.  
In 2017, we conducted an in-depth research study that examined changesin the mobile banking industryin Guatemala (Godinez ''et al.'' 2020). Interviews with sixteen members of the Guatemalan government and representatives of six companies from the M-Banking industry suggested that domestic firms began to engage with customers and suppliers regardless of their ethnicity and economic status. These changes are the result of the low profit rates inherent to the industry and thus, the need to increase the number of customers. Our research shows that these firms are creating linkages with traditionally neglected populations and by doing so are better able to compete with their foreign counterparts. These linkages include having direct communication with small suppliers and distributors to in order to tailor products and services to customer needs. Also, and more importantly, M-banking firms are, for the first time, opening up and maintaining two-way communication with customers to specifically find ways to accommodate needs of neglected population groups. Although these groups have limited schooling, they were increasingly using their services. This number is expected to grow since there are on average 1.5 cellular telephones per capita in Guatemala. Our research results suggest that firms in the mobile-banking industry can no longer afford to tell potential clients “a molestar a otro lado” if they want to remain competitive in this global and dynamic sector.
In 2017, we conducted an in-depth research study that examined changes in the mobile banking industry in Guatemala (Godinez ''et al.'' 2020). Interviews with sixteen members of the Guatemalan government and representatives of six companies from the M-Banking industry suggested that domestic firms began to engage with customers and suppliers regardless of their ethnicity and economic status. These changes are the result of the low profit rates inherent to the industry and thus, the need to increase the number of customers. Our research shows that these firms are creating linkages with traditionally neglected populations and by doing so are better able to compete with their foreign counterparts. These linkages include having direct communication with small suppliers and distributors to in order to tailor products and services to customer needs. Also, and more importantly, M-banking firms are, for the first time, opening up and maintaining two-way communication with customers to specifically find ways to accommodate needs of neglected population groups. Although these groups have limited schooling, they were increasingly using their services. This number is expected to grow since there are on average 1.5 cellular telephones per capita in Guatemala. Our research results suggest that firms in the mobile-banking industry can no longer afford to tell potential clients “a molestar a otro lado” if they want to remain competitive in this global and dynamic sector.
With the advent of the adoption of new technologies in Guatemala the practice of ''a molestar a otro lado'' could be eradicated. The Guatemalan public are experiencing the benefits of companies competing for their loyalty. Additionally, while the government at many different levels has not yet fully addressed the ''a molestar a otro lado'' problem, it is possible that social pressures will make them realize the harmful effects of these discriminatory practices, which in turn would bring about change.  
With the advent of the adoption of new technologies in Guatemala the practice of ''a molestar a otro lado'' could be eradicated. The Guatemalan public are experiencing the benefits of companies competing for their loyalty. Additionally, while the government at many different levels has not yet fully addressed the ''a molestar a otro lado'' problem, it is possible that social pressures will make them realize the harmful effects of these discriminatory practices, which in turn would bring about change.  


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